Hera Beauty successfully supported the project end-to-end over a period of 18 months, working closely with the client to manufacture and launch a range of refillable hand washes and lotions. With our support and expertise, the brand was able to rapidly expand its fragranced range, scaling up into 10 new personal care products.
Early on, Hera Beauty helped define the product direction by advising on suitable base formulations and fragrance levels, and by providing expert guidance on ingredient performance considerations. As the range developed, we supported decisions around packaging, testing requirements, and launch formats - providing expert assistance on single products, gift sets, and refill options.
Overall, the project ran very smoothly, and Hera Beauty managed testing and timelines to ensure a summer 2025 launch.